This talk illustrates disinformation as a growing concern within contemporary web-dominated societies. It focuses on how disinformation strategically exploits prevalent cognitive vulnerabilities inherent in the human way of processing information. Drawing upon Jean Baudrillard’s theoretical concept of hyperreality — a condition in which mediated representations become more influential than objective reality and therefore the classic distinction between “the true” and “the false” becomes obsolete — the presentation argues that modern societies increasingly prioritize emotional appeals, subjective perceptions, and personal beliefs over empirical evidence and factual accuracy.